Bank of America Customized Cash Rewards Credit Card vs Chase Freedom Unlimited
Both cards cost $0/yr. The Bank of America Customized Cash Rewards Credit Card leads on dining; the Chase Freedom Unlimited on travel.
Card data as of November 13, 2026.
- Bank of America Customized Cash Rewards Credit Card
Bank of America · No annual fee
- Chase Freedom Unlimited
Chase · No annual fee
Overview
- Annual fee
- Bank of America Customized Cash Rewards Credit Card$0Chase Freedom Unlimited$0
- Welcome offerCurrent public offer
- Bank of America Customized Cash Rewards Credit Card$200 cash backChase Freedom Unlimited$200 cash back
- Rewards
- Bank of America Customized Cash Rewards Credit CardCash backChase Freedom UnlimitedCash back
- Foreign transaction fee
- Bank of America Customized Cash Rewards Credit Card3%Chase Freedom Unlimited3%
- Network
- Bank of America Customized Cash Rewards Credit CardVisa SignatureChase Freedom UnlimitedVisa Signature
Earn ratesPer $1 spent
- Cable TV
- Bank of America Customized Cash Rewards Credit Card3%HighestChase Freedom Unlimited1.5%
- Dining
- Bank of America Customized Cash Rewards Credit Card3%Chase Freedom Unlimited3%
- Drugstores
- Bank of America Customized Cash Rewards Credit Card3%Chase Freedom Unlimited3%
- Electric Vehicle Charging
- Bank of America Customized Cash Rewards Credit Card3%HighestChase Freedom Unlimited1.5%
- Gas Stations
- Bank of America Customized Cash Rewards Credit Card3%HighestChase Freedom Unlimited1.5%
- Home Improvement
- Bank of America Customized Cash Rewards Credit Card3%HighestChase Freedom Unlimited1.5%
- Online Shopping
- Bank of America Customized Cash Rewards Credit Card3%HighestChase Freedom Unlimited1.5%
- Streaming
- Bank of America Customized Cash Rewards Credit Card3%HighestChase Freedom Unlimited1.5%
- Telecom
- Bank of America Customized Cash Rewards Credit Card3%HighestChase Freedom Unlimited1.5%
- Travel
- Bank of America Customized Cash Rewards Credit Card3%HighestChase Freedom Unlimited1.5%
- Grocery Stores
- Bank of America Customized Cash Rewards Credit Card2%HighestChase Freedom Unlimited1.5%
- Wholesale Clubs
- Bank of America Customized Cash Rewards Credit Card2%HighestChase Freedom Unlimited1.5%
- Everything else
- Bank of America Customized Cash Rewards Credit Card1%Chase Freedom Unlimited1.5%Highest
Statement creditsAs the issuer states them · — means none on record
- Dining & delivery
- Bank of America Customized Cash Rewards Credit Card—Chase Freedom Unlimited
- Free DashPass membership for 6 months · $60 one-time
- Other credits
- Bank of America Customized Cash Rewards Credit Card
- 0% APR 15 months
Chase Freedom Unlimited—
Perks & access— means none on record
- Other perks
- Bank of America Customized Cash Rewards Credit Card
- No annual fee
Chase Freedom Unlimited- 24/7 travel assistance when you're away from home
Protections & insuranceLimits where published · — means none on record
- Trip insurance
- Bank of America Customized Cash Rewards Credit Card—Chase Freedom Unlimited
- Up to $6,000 trip cancellation and interruption coverage · up to $1,500
- Rental car
- Bank of America Customized Cash Rewards Credit Card—Chase Freedom Unlimited
- Free rental car coverage when you decline counter insurance
- Purchase & returns
- Bank of America Customized Cash Rewards Credit Card
- Visa Signature purchase protection
Chase Freedom Unlimited- Up to $500 protection for damaged or stolen purchases
- 24/7 fraud monitoring
- Zero Liability on unauthorized charges
- Extended warranty
- Bank of America Customized Cash Rewards Credit Card—Chase Freedom Unlimited
- Add an extra year to manufacturer warranties
- Other protections
- Bank of America Customized Cash Rewards Credit Card—Chase Freedom Unlimited
- 24/7 lost/stolen card assistance worldwide
Pros & cons
- Pros
- Bank of America Customized Cash Rewards Credit Card
- 6% cash back in choice category for first year (3% + 3% bonus)
- No annual fee
- $200 welcome bonus after $1,000 spend
- 0% intro APR for 15 months on purchases and balance transfers
- Flexible category selection - change monthly
Chase Freedom Unlimited- 1.5% cash back on every purchase with no caps or categories
- 5% on Chase Travel, 3% on dining and drugstores
- $200 bonus after $500 spend in 3 months
- 0% intro APR for 15 months on purchases and balance transfers
- $0 annual fee with Visa Signature benefits
- Cons
- Bank of America Customized Cash Rewards Credit Card
- 3% foreign transaction fee
- $2,500 quarterly cap on bonus categories (combined choice category + grocery)
- 6% rate drops to 3% after first year
- Requires monthly category management for optimal returns
Chase Freedom Unlimited- 3% foreign transaction fee
- 1.5% base rate lower than Freedom Flex's 5% rotating categories
- Points worth only 1 cent without Sapphire card pairing
- No premium travel insurance or lounge access
- Lower welcome bonus than Sapphire cards
Expert Analysis
The Bank of America Customized Cash Rewards Credit Card and Chase Freedom Unlimited are two of the most popular cards in their category, and choosing between them comes down to which rewards structure better matches your spending. Both deliver strong value, but in meaningfully different ways.
The Bank of America Customized Cash Rewards Credit Card's strongest category is Dining at 3X, while the Chase Freedom Unlimited leads with 3X on Dining. Overall, the Bank of America Customized Cash Rewards Credit Card wins in more bonus categories (8 vs 0) — so the better choice depends on where you spend the most.
Both cards carry a $0/yr annual fee, so the decision comes down purely to rewards structure and benefits — there's no fee math to worry about.
Key Differences
- Bank of America Customized Cash Rewards Credit Card earns 3X on Gas Stations vs 1.5X for the other
- Bank of America Customized Cash Rewards Credit Card earns 3X on Home Improvement vs 1.5X for the other
- Bank of America Customized Cash Rewards Credit Card earns 3X on Online Shopping vs 1.5X for the other
- Chase Freedom Unlimited has a higher base earn rate (1.5X vs 1X on non-bonus spending)
Spending Scenarios
Which card wins in real-world spending situations?
$150/month on gas stations
Bank of America Customized Cash Rewards Credit CardBank of America Customized Cash Rewards Credit Card earns 3X vs 1.5X. Over a year, that's 5,400 vs 2,700 points — a 2,700-point advantage.
$150/month on home improvement
Bank of America Customized Cash Rewards Credit CardBank of America Customized Cash Rewards Credit Card earns 3X vs 1.5X. Over a year, that's 5,400 vs 2,700 points — a 2,700-point advantage.
Who Should Get Which?
Get the Bank of America Customized Cash Rewards Credit Card if:
The Bank of America Customized Cash Rewards Credit Card is ideal for cardholders who prioritize spending heavily on gas stations and home improvement. At $0/yr, it delivers strong no-fee value for its target audience.
Get the Chase Freedom Unlimited if:
The Chase Freedom Unlimited is ideal for cardholders who prioritize earning more on everyday purchases. At $0/yr, it delivers strong no-fee value for its target audience.
Upgrade & Downgrade Path
These cards are from different issuers, so switching between them requires a new application. Many rewards enthusiasts hold both to maximize earn rates across different spending categories — the annual fee total may be worth it if you're actively using both cards' bonus categories.
Consider which card's rewards ecosystem better fits your redemption goals. Transferable points programs offer more flexibility for travel redemptions.
Category-by-Category Winner
The Chase Freedom Unlimited wins in 5 of 5 categories. The Bank of America Customized Cash Rewards Credit Card leads in 0. 9 more categories depend on booking channel or caps.
Gas Stations
Depends: up to $2,500/quarter
Bank of America Customized Cash Rewards Credit Card earns 3X when conditions are met; Chase Freedom Unlimited earns 1.5X (1.5X without restrictions)
Electric Vehicle Charging
Depends: up to $2,500/quarter
Bank of America Customized Cash Rewards Credit Card earns 3X when conditions are met; Chase Freedom Unlimited earns 1.5X (1.5X without restrictions)
Home Improvement
Depends: up to $2,500/quarter
Bank of America Customized Cash Rewards Credit Card earns 3X when conditions are met; Chase Freedom Unlimited earns 1.5X (1.5X without restrictions)
Online Shopping
Depends: up to $2,500/quarter
Bank of America Customized Cash Rewards Credit Card earns 3X when conditions are met; Chase Freedom Unlimited earns 1.5X (1.5X without restrictions)
Cable TV
Depends: up to $2,500/quarter
Bank of America Customized Cash Rewards Credit Card earns 3X when conditions are met; Chase Freedom Unlimited earns 1.5X (1.5X without restrictions)
Streaming
Depends: up to $2,500/quarter
Bank of America Customized Cash Rewards Credit Card earns 3X when conditions are met; Chase Freedom Unlimited earns 1.5X (1.5X without restrictions)
Telecom
Depends: up to $2,500/quarter
Bank of America Customized Cash Rewards Credit Card earns 3X when conditions are met; Chase Freedom Unlimited earns 1.5X (1.5X without restrictions)
Travel
Chase Freedom Unlimited earns 5X vs 3X
5X via issuer travel portal
Grocery Stores
Depends: up to $2,500/quarter
Bank of America Customized Cash Rewards Credit Card earns 2X when conditions are met; Chase Freedom Unlimited earns 1.5X (1.5X without restrictions)
Wholesale Clubs
Depends: up to $2,500/quarter
Bank of America Customized Cash Rewards Credit Card earns 2X when conditions are met; Chase Freedom Unlimited earns 1.5X (1.5X without restrictions)
Hotels
Chase Freedom Unlimited earns 5X vs 1X
5X via Chase Travel portal - the Chase Travel travel rate restated per bookable subcategory, as Capital One and Citi portal rates are recorded
Flights
Chase Freedom Unlimited earns 5X vs 1X
5X via Chase Travel portal - the Chase Travel travel rate restated per bookable subcategory, as Capital One and Citi portal rates are recorded
Car Rentals
Chase Freedom Unlimited earns 5X vs 1X
5X via Chase Travel portal - the Chase Travel travel rate restated per bookable subcategory, as Capital One and Citi portal rates are recorded
Everyday purchases
Chase Freedom Unlimited earns 1.5X on all other spending vs 1X
Year One vs Ongoing Value
Modeled net value (bonus categories at unconditional rates, caps applied). Spend mix: dining 15%, groceries 15%, gas 10%, travel 10%, everything else 50%. Statement credits use the same recurring usable estimates as each card's detail page; first-year-only credits count in year one only. Welcome offers valued at each card's program rate shown on this page.
Both scenarios favor the Chase Freedom Unlimited on net value (rewards, usable credits, fees, and welcome offer).
| Scenario | Bank of America Customized Cash Rewards Credit Card | Chase Freedom Unlimited | Ongoing winner | Year-one winner |
|---|---|---|---|---|
| Light spender: $1,000/month | Rewards: $120 Credits (our usable estimate): $0 − Annual fee ($0) Ongoing: $120 Year one: $320 | Rewards: $373 Credits (our usable estimate): $0 − Annual fee ($0) Ongoing: $373 Year one: $603 | Chase Freedom Unlimited | Chase Freedom Unlimited |
| Heavy spender: $4,000/month | Rewards: $480 Credits (our usable estimate): $0 − Annual fee ($0) Ongoing: $480 Year one: $680 | Rewards: $1,490 Credits (our usable estimate): $0 − Annual fee ($0) Ongoing: $1,490 Year one: $1,720 | Chase Freedom Unlimited | Chase Freedom Unlimited |
Which Card Is Right for You?
Get the Bank of America Customized Cash Rewards Credit Card if you:
- +Do most of your spending at grocery stores
Get the Chase Freedom Unlimited if you:
- +Prefer a high flat rate across all spending
The Bottom Line
Both scenarios favor the Chase Freedom Unlimited on net value (rewards, usable credits, fees, and welcome offer).
Everyday (non-bonus) spend earns 1.5X on the Chase Freedom Unlimited vs 1X on the other card.
Frequently Asked Questions
- Which card earns more rewards, the Bank of America Customized Cash Rewards Credit Card or Chase Freedom Unlimited?
- The Chase Freedom Unlimited has a higher base earn rate (1.5X vs 1X), but both cards have different bonus categories where they excel.
- Should I get the Bank of America Customized Cash Rewards Credit Card or the Chase Freedom Unlimited?
- Both cards have the same $0/yr fee. Choose based on which bonus categories match your spending — check the earn rate comparison above.
Editorial disclosure: CardRewards.ai is an independent comparison service. Card data comes from issuers' published terms; catalog last published November 13, 2026, and each card page shows when its terms were last checked. Card issuers do not influence our rankings or content.

